All work
Calm Objects
A soft, sculptural 3D identity for a home goods brand launching its first collection.
Client
Calm Studio
Role
Art direction
Year
2025
Type
Brand · 3D
The brief
Calm Studio makes ceramics and textiles for small homes. They needed an identity that felt tactile before anyone touched a product.
The approach
I art directed a library of pastel 3D scenes that echo the collection’s shapes and built simple rules so the team can create new ones in-house.
The outcome
The launch campaign sold out the first collection in four days.
