Velia Moretti
Product designer · Lisbon
I help early-stage teams turn messy ideas into products people understand in seconds. Currently independent, previously at Northwind and Pulse.
8 yrs
Designing digital products
40+
Products shipped
3
Design awards
(Selected work)
A few projects from the last three years, from early concepts to shipped products.
(About me)
I believe good design feels obvious. My job is to do the hard thinking so your users don’t have to.
For the past eight years I have designed products for fintech, health and SaaS teams across Europe and the US. I work best with small teams who care about craft, ship often and aren’t afraid to throw ideas away.
Product strategy
UX research
UI design
Design systems
Prototyping
Framer
(What I do)
Product strategy
Workshops and research to find the problem worth solving, then a clear plan to solve it.
Product & UI design
Flows, wireframes and polished interfaces for web and mobile, ready for developers.
Design systems
Components, tokens and documentation that keep your product consistent as it grows.
(Experience)
“Velia has a rare talent for making complicated products feel simple. Our customers noticed the difference the week we shipped.”
Daniel Brooks — CEO, Northwind
(Contact)